There are many forms of initiation – heads down toilets, a blood oath, full body submersion, sacrifices, beatings. Kissing the royal belly. Down in one!! You Zulu Warrior! Mouths full of stones. I thought I’d make this one a little easier. My name’s Martin Williams – I’m a copywriter – my company is Ukcopywriting.com You […]
Tag Archives: sales copywriting
Keep Copywriting And Carry On
Copywriting Marketing Copywriting sales copywritingConnie just asked me to run her into Uni. Ever the gent, I did. Good thing too. For one – Connie makes her lecture on time. Secondly I managed to catch an interesting piece on You and Yours, (since the kids up the road snapped the car aerial we’re hardwired to Radio 4). There was a […]
Report Writing – The Fundamentals of Successful Report Writing
Copywriting report writing writing tipsReport writing At UK Copywriting it’s not just about SEO Copywriting and Sales Copywriting. I’ve just completed some detailed report writing for the wonderful Jonas Vebner who runs the London office for Music Export Norway. Love it. Meetings, telephone interviews, focus groups, surveys, research and plenty of long, hard thinking. Extracting the sentiments, the evidence, […]
Talking About Great Copywriting Doesn’t Make You A Great Copywriter
Copywriting sales copywritingWhen it comes to sales copywriting, talk’s as plentiful as it is dirt cheap. Set up a Tweetdeck column with a copywriting hashtag and watch a steady flow of copywriting f and j flow by. In the length of time it took me to consider how best to express a short length of time this […]
SEO Copywriting Vs Sales Copywriting
Copywriting SEO writing tipsSEO Copywriting Vs Sales Copywriting What does an SEO Copywriter bring to the table that a sales copywriter or advertising copywriter doesn’t? How does SEO copywriting differ from any other type of copywriting? What exactly is SEO Copywriting and why is it so important to your business? When a client asked me to put together […]
Sales Copywriting Rules
Copywriting sales copywritingAt UK Copywriting we’ve been doing a lot of sales copywriting recently. Good old fashioned direct response kinds of sales copywriting. Immediate, high impact copywriting that inspires quick clicks and actions. Profitable copywriting. It doesn’t hang about. Or waste your time. The sort of sales and marketing copywriting you see in Drayton Bird’s How To […]
Copywriting Rules
Copywriting writing tipsThe only copywriting rule here is that there aren’t any copywriting rules. Nonsense. Rules give us context, they are glue, the common ground, the ways and the means that values… have value. They offer relationship and relativity. An axis, a framework. Whether we know them in detail or only share a vague familiarity, they join […]