Archive | report writing

Copywriting For The Uninitiated

There are many forms of initiation – heads down toilets, a blood oath, full body submersion, sacrifices, beatings. Kissing the royal belly. Down in one!! You Zulu Warrior! Mouths full of stones. I thought I’d make this one a little easier. My name’s Martin Williams – I’m a copywriter – my company is You […]

Report Writing – The Fundamentals of Successful Report Writing

Report writing At UK Copywriting it’s not just about SEO Copywriting and Sales Copywriting. I’ve just completed some detailed report writing for the wonderful Jonas Vebner who runs the London office for Music Export Norway. Love it. Meetings, telephone interviews, focus groups, surveys, research and plenty of long, hard thinking. Extracting the sentiments, the evidence, […]