Identity vs. logic You know what they say…. the smart people. They say that smart people surround themselves with smart people. This guy’s smart. He said this: “Before we start laying out the logical argument for a course of action, it’s worth considering whether a logical argument is what’s needed. It may be that the […]
Archive | Internet Marketing
Where PR Agency Meets SEO Meets Online Marketing
copywriting services Internet Marketing Public Relations web marketingGenerous to a fault I’d like to share a new expression with you. It might inspire. It might make you reach for the sick bag. Either way it should definitely give you plenty to think about. ‘Marketing Gaia’ – (a term that with only 3,160 exact match returns on a Google search tells you that […]
Rel=My Bloody Valentine
Digital Marketing Internet Marketing SEO UncategorizedDue to circumstances largely beyond my control I shall be sitting out on this year’s Sauvignon and saliva fest. No Valentine for me thanks – unless it’s a bloody one. Most likely a quiet night in gathering my emotional energy for the Pat Nevin V Colin Murray DJ Battle at Manchester’s Roadhouse later in the […]
Best Practices in Digital Marketing
Digital Marketing Internet Marketing SEOIf digital marketing, you know… the crafted combination of SEO, copywriting, social media, content creation, content strategy, online PR and creativity plays an important role in your success (is it dumb of me to presume that for some people it might not?), then you’ll likely be aware of Dave Chaffey. If you’re not familiar with […]
You Know It’s Noisy Out There. Use Google+ Local to Get Above It.
Internet Marketing SEOLess of a copywriting post this one, more of an online marketing issue. Specifically a quick heads up on Google+ Local. It’s being rolled out to replace Google Places (see the new Local Menu option on the left hand side of your Google+ page). Some friendly advice though – don’t think too hard about the transition as […]
Do you use PR as part of your online Marketing? You should.
Copywriting Internet Marketing Press Releases SEOGuest post by Manchester PR Rob Baker of Artisan Marketing Communications Honestly. Is there a better bang for your big theory than well applied online marketing? When ROI comes calling what better option than online search marketing in the pursuit of new clients? It’s sound thinking. Thinking that defines the traditional SEO agency approach to […]
Copywriting For The Uninitiated
Copywriting Internet Marketing report writing sales copywritingThere are many forms of initiation – heads down toilets, a blood oath, full body submersion, sacrifices, beatings. Kissing the royal belly. Down in one!! You Zulu Warrior! Mouths full of stones. I thought I’d make this one a little easier. My name’s Martin Williams – I’m a copywriter – my company is Ukcopywriting.com You […]
Marketing Copywriting Doesn’t Have To Be Rubbish
Copywriting Internet Marketing Marketing Copywriting sales copywritingQuality marketing copywriting wins business. How come so much marketing copy and online sales copywriting is rubbish? Here’s a copywriting exception that proves the rule – Saddleback Leather I’ve long been a fan of Saddleback Leather – (sorry Ryan I know I go on about it). So much so that I was even inspired to […]
Link baiting lessons from Lyndon
content marketing Internet Marketing SEOCopywriting for copywriting’s sake? Rarely. There’s usually some sort of motivation behind it. To inform perhaps, to entertain, to share, to kick up a stink and bait the audience into firing a few links in your direction perhaps. What better way than by a ritual sacrifice? Last week SEO was dispatched in favour of SMO […]
Manchester SEO mini conference
Copywriting Internet Marketing SEOManchester SEO folk were gathered in force last Friday for the first Manchester SEO mini-conference. Organised by Pete Young and sponsored by Manual Link Building and The E Word the event was held at the Hive on Lever Street. A top SEO gig with more than 150 Manchester SEO, copywriting, internet marketing and digital professionals […]