In our UK Copywriting Training Triple Whammy 3 Hour Power Writing Skills Workshop !!!! Or something like that……. Anyway … there’s a pure business principle that defines EVERY successful business or organisation. A fact in fact. In fact it’s an equation too. And the equation is simple. Better writing = better success. Better writing makes you […]
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The Science of No
Advertising copywriting copywriting services writing tipsIn 2012 Pablo Larraín released a film called ‘No’. It’s very good. Maybe that’s why it won the Director’s Fortnight at Cannes Film Festival 2012. It’s the story of Rene Saavedra a daring young advertising executive entrusted by Pinochet’s opposition with heading up the campaign for a ‘no’ vote in the country’s 1988 referendum. In […]
Where PR Agency Meets SEO Meets Online Marketing
copywriting services Internet Marketing Public Relations web marketingGenerous to a fault I’d like to share a new expression with you. It might inspire. It might make you reach for the sick bag. Either way it should definitely give you plenty to think about. ‘Marketing Gaia’ – (a term that with only 3,160 exact match returns on a Google search tells you that […]