Copywriting That Saves Lives

If you’ve recently had the the misfortune of using the British motorway network you will know what a grim experience it can be at best of times. A wet Friday afternoon haul from Bristol to Manchester,  enough to reduce a grown man to Britney. Recently though, I’ve taken interest in and  inspiration from an extraordinarily […]

Are you using the best SEO and Web Marketing Keywords?

There’s an American SEO copywriting company called andesandassociates run by Katherine Andes. She’s a web copywriter and specialises in web content development, she does SEO and web writing for advertising agencies, online PR companies, SEO companies and internet marketing agencies. Somehow I’ve somehow found myself on her mailing list, possibly through the equally informative and […]

Wave of Mutilation

So did you contribute to the public humiliation of Carter Ruck? The shaming of United Airlines, the ignominy of The Horizon Realty Group. Have you joined the campaign against……wait for it…….. no giggling at the back……….the Belgian Jeweller? Did you get Jan Moir trending and give her a good old 140 character kicking? Transport for […]