Humour works in many ways and on many levels. Here’s a Telegraph extract from ‘The Naked Jape‘, by Jimmy Carr and Lucy Greeves that shares some of them. They talk about setting up the punchline, comic timing and economy of language – check it out it you have time, there’s a wonderful Emo Phillips routine
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There are moments when I could almost believe it myself.
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So there I was, a new UK copywriter’s head on the blog with an idea for a site by a copywriter for copywriters (oops there I go again). A splash of info for SEO copywriters, a dash of insight for web marketing copywriters. Manchester bound
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