Tag Archives: marketing copywriter

Do you use PR as part of your online Marketing? You should.

Guest post by Manchester PR Rob Baker of Artisan Marketing Communications Honestly. Is there a better bang for your big theory than well applied online marketing? When ROI comes calling what better option than online search marketing in the pursuit of new clients? It’s sound thinking. Thinking that defines the traditional SEO agency approach to […]

Marketing Copywriting Doesn’t Have To Be Rubbish

Quality marketing copywriting wins business. How come so much marketing copy and online sales copywriting is rubbish? Here’s a copywriting exception that proves the rule – Saddleback Leather I’ve long been a fan of Saddleback Leather – (sorry Ryan I know I go on about it). So much so that I was even inspired to […]

Sales Copywriting Rules

At UK Copywriting we’ve been doing a lot of sales copywriting recently. Good old fashioned direct response kinds of sales copywriting. Immediate, high impact copywriting that inspires quick clicks and actions. Profitable copywriting. It doesn’t hang about. Or waste your time. The sort of sales and marketing copywriting you see in Drayton Bird’s How To […]

Brilliant Sales Copywriting – The Groupon way

Great sales copywriting has driven worldwide success for Groupon You’re by now probably aware of Groupon. No? It’s a group-buying website out of Chicago since 2008. Now running in nearly 40 UK towns and cities the company advertises limited deals on behalf on various businesses. Different offers each day covering things such as meal deals, […]

Don’t Think About It…. Feel It

You know all that advice to SEO copywriters and bloggers? The SEO copywriter code that says effective copywriting should be brief, pay attention to keyword co-occurrence, keyword density, emboldened keywords and all the rest. All that stuff about anchor text, outbound links, meta tags? Well sorry, to disappoint. This blog pretty much ignores the perceived […]