Tag Archives: Copywriting

The Great Thing About Being a Copywriter in Manchester

One of the great things about being a sales and marketing copywriter in Manchester is the opportunity to explore other related fields. Film, music, design; everything, but everything, is research in this game. It’s an enjoyable necessity, especially as there are such a lot of smart events held in the city. For example, taking a […]

The Science of No

In 2012 Pablo Larraín released a film called ‘No’. It’s very good. Maybe that’s why it won the Director’s Fortnight at Cannes Film Festival 2012. It’s the story of Rene Saavedra a daring young advertising executive entrusted by Pinochet’s opposition with heading up the campaign for a ‘no’ vote in the country’s 1988 referendum. In […]

I Want a David Byrne Suit

Manchester’s grey acorn Morrissey was at the Lowry not so long ago complaining about how often he’s mistaken for indicted war criminal Ratko Mladic, award winning chanteuuuuuuse Kd Lang or even a young Stewart Lee. Talking of Stewart Lee – there’s a man that divides opinion. Moist lipped Guardianistas hanging on his every weighted pause while […]

Exceptional Copywriting

I was taking a look at the Information Commissioner’s Office blog earlier (as you do). The Sept 3rd post ‘What is Exceptional?’ by Information Commissioner, Christopher Graham made for an interesting read – an exploration of the word exceptional as deployed by the Attorney General in overruling an ICO decision ordering the release of minutes […]

Sun-kissed, a Bit Pissed, Copywriting Contemplations

I went on my annual pilgrimage to the Cheltenham Cricket Festival at the weekend. Bliss. There really is no better place to be. And as my beloved Gloucestershire were in the process of being royally decimated, I sat there, sun-kissed, a bit pissed, contemplating. Thinking about what makes cricket such a wonderful game. That it […]