Tag Archives: content creation

How to create remarkable digital content

Top drawer copywriting, content strategy and content marketing presentation from Adam Singer. How (And Why) To Create Remarkable Digital Content View more presentations from Adam Singer. I’m loving this. Any other new presentations out there dealing with content strategy, copywriting and content marketing that are worth checking out? Please let me know. Thanks.

When copywriting becomes content strategy

In my recent ‘Call yourself a copywriter post?‘ I questioned whether the pure and simple title ‘copywriter‘ was being devalued by the copy mills and the SEO drive to force feed the interweb with fodder copy. Could it be possible to sidestep the low-rent pay per word perception and reclaim the business high ground for […]

Wave of Mutilation

So did you contribute to the public humiliation of Carter Ruck? The shaming of United Airlines, the ignominy of The Horizon Realty Group. Have you joined the campaign against……wait for it…….. no giggling at the back……….the Belgian Jeweller? Did you get Jan Moir trending and give her a good old 140 character kicking? Transport for […]