The Pro Copywriters’ Network Conference 2014

Copyblogger – a copywriting website written by copywriters for copywriters. There’s a monstrously popular post there (more than 2k tweets and counting). It shines, it shimmers, it heaves insight, reassurance. The 4 Words That Will Get Your Email Opened. Those magical words? Close your eyes. Take a deep breath…. relax and….. ok…. Ok, here they […]

Free Copywriting Briefing Document

So, I’ve been meaning to blog about this for ages… you know what it’s like. The issue? Briefs. I’ll keep it… brief. It’s simple. The better the brief ,the better the work. In any industry. Especially in the behavioural modification industry. I’ve spoken to several copywriters recently who don’t even use a briefing document. Now […]